How to Align Profit and Purpose for High Performance

How to Align Profit and Purpose for High Performance

Supported by the Women in Business Committee


Karen Seymour, Chief Purpose Officer, human at work

Gaëlle Loiseau, Chief Executive Officer, Shared Value Project Hong Kong


The business world is focusing now more than ever on stakeholder value rather than just shareholder value.  Not only are businesses expected to play a part in helping to solve our world’s grand challenges, but they can build a high performance organisation by doing so. 

When businesses harness their problem solving skills to find innovative and profitable ways to address societal issues, they Create Shared Value, which is a win for all stakeholders.

This webinar will explore these concepts plus examples of Shared Value from Hong Kong-based businesses and beyond. Join this webinar to learn learn how aligning profit and purpose creates economic value, long-term sustainable business growth, a stronger society plus benefits for employees, customers, suppliers and shareholders.


Details on how to join this webinar will be sent via email 2 hours before the webinar start time.


About the speakers

Karen Seymour is the Chief Purpose Officer at human at work, helping leaders and their teams activate purpose to create high performance organizations, humans who thrive and a better world. She formerly led the Li & Fung Foundation and community engagement at the Fung Group of companies, spearheading the launch of purpose, leading global campaigns and events, and mobilizing stakeholders worldwide to be a force for good. She has built a career spanning over 25 years as an agile leader with diverse experience at large companies and start ups, in industries including financial markets, supply chain, media, philanthropy and wellness. Her own purpose journey has been forged through decades of serving in communities, seeing and experiencing social needs, sparking awareness and action, and witnessing the transformative power of purpose when hearts and minds are tapped for good. She is a regular speaker and subject matter expert on purpose and social impact.

After 20 years experience in the luxury industry, Gaëlle Loiseau was keen to apply her skillset to innovative ways of doing business.  Previously working for brands such as Lanvin, Lancôme and Christofle, Gaëlle transitioned toward sustainability by helping innovative sustainable luxury brands enter the Greater China market. She also did some work on Circular Economy in the luxury industry. Gaëlle came to Shared Value Project with a mission to accelerate the shared value movement and cross-sector outcomes in the Greater Bay Area.  A graduate of EMLYON (Lyon Graduate School of Business), Gaëlle has recently completed a course in Business Sustainability Management from Cambridge University.  Her work in marketing and business development has spanned internationally across America, Europe and Asia, with the last eight years working in Hong Kong.  Gaëlle is passionate about the positive impact the private sector can have on society and believes Creating Shared Value can pave the way for new business models.


  • Member: Free of charge
  • Non-Member: HK$140


 Terms & Conditions

  • Reservations in advance are required. Please consider your booking confirmed unless notified otherwise.
  • Cancellations must be made in writing 24 hours prior to the event. No shows will be charged.
  • This event is closed to the media.
  • The event will be cancelled if the No.8 Typhoon signal or the Black Rain Storm warning is in force.
  • By attending this event, you agree to be photographed, recorded, and/or filmed and give permission to use your likeness in promotional and/or marketing materials.
  • For further information please email [email protected]
  • All payments for this event need to be settled by credit card through PayPal. Please note you do not need a PayPal account to complete payment.
6/17/2020 12:30 PM - 1:30 PM
China Standard Time

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