How to Enhance Your Customer Journey with Marketing Automation

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How to Enhance Your Customer Journey with Marketing Automation

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Marketing automation has long moved on from buzzword to reality. However, to some, marketing automation may still sound like quite an advanced function, when in reality, it's quite simple - a way of sending the right message to the right person, at the right time. How is this most easily executed and how does it help with enhancing the customer journey?

Join us at this lunch seminar where we will deep dive into the world of marketing automation with real-life cases. This is a unique chance to get insights and secret tips on how to nail a strategy for enhancing a customer journey.


About the speaker

Baris Unal is an Advisor and the former Country Manager of Hong Kong at APSIS, the leading Scandinavian digital marketing solutions provider. He joined the company in 2011 and used to lead both the Business Development and Customer Development teams, managing clienteles all across Asia. He has a proven track record of helping a diverse range of clients from various industries including top brands and agencies to achieve success with digital marketing.  Baris is passionate about digital marketing and often been invited to speak at various chambers and associations events to share his expertise in email marketing and marketing automation. 



A sandwich lunch will be provided at 12.30pm and the talk will begin at 1.00pm.

Mobile phones and similar electronic devices are not permitted inside the British Consulate-General. Visitors will need to leave such devices at the Security Desk on the Ground Floor. No photography.

Member $ 270.00 HKD
Non-Member $ 320.00 HKD
  • Reservations in advance are required. Please consider your booking confirmed unless notified otherwise.
  • Cancellations must be made in writing 24 hours prior to the event. No shows will be charged.
  • This event is closed to the media.
  • The event will be cancelled if the No.8 Typhoon signal or the Black Rain Storm warning is in force.
  • For further information please email
  • Please make cheques payable to: "The British Chamber of Commerce in Hong Kong" & send it to Room 1201 Emperor Group Centre, 288 Hennessy Road, Hong Kong

How to Enhance Your Customer Journey with Marketing Automation

Tue, June 05, 2018
12:30 PM - 02:00 PM

Baris Unal, Advisor & Former Country Manager, Hong Kong, APSIS

Conference Room, 6/F, The British Consulate-General, 1 Supreme Court Road, Queensway, Hong Kong
Contact Person:
Yammie Yuen
Contact information:
24 people are attending this event. Click to view list  


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